How parinte can help parents to schedule better appointments

Research

Branding

Strategy

2021

Remote

the problem statement

The Association of Sheep Breeders 2003 from Călărași (ACOC) registers purebred sheep, issues certificates of origin, and represents breeders. ACOC Călărași offers technical and legal support, negotiates prices, and promotes professional development while collaborating with authorities to improve native breeds and preserve genetic heritage.

Project goal: The aim was to enhance the company’s visibility, create a fresh brand identity that genuinely reflects ACOC Călărași’s mission and values, while also improving their digital presence.

Colour palette & Typography

How might we help first-time parents manage their child’s immunisation schedule effortlessly while ensuring accessibility and compliance with national guidelines? New parents often find it stressful to manually track their newborn’s vaccination schedule, despite reminders from healthcare providers, as they juggle other new responsibilities. Additionally, language barriers make it difficult to present vaccination records when traveling, while existing apps lack a seamless way to combine medical records with milestone tracking and family sharing.

 

While the European average stands at just 71 measles cases per 1 million inhabitants, Romania is grappling with an alarming rate of 1,447 cases per 1 million—20 times higher than the regional benchmark.

ACOC 2003

Călărași

ACOC 2OO3 Călărași

ACOC

Călărași

ACOC 2003

Călărași

2003

ACOC

Călărași

ACOC

2003

Călărași

ACOC Călărași

2003

2003

ACOC CĂLĂRAȘI

2

0

0

3

ACOC

Călărași

ACOC 2003

Călărași

Logo

How might we help first-time parents manage their child’s immunisation schedule effortlessly while ensuring accessibility and compliance with national guidelines? New parents often find it stressful to manually track their newborn’s vaccination schedule, despite reminders from healthcare providers, as they juggle other new responsibilities. Additionally, language barriers make it difficult to present vaccination records when traveling, while existing apps lack a seamless way to combine medical records with milestone tracking and family sharing.

 

While the European average stands at just 71 measles cases per 1 million inhabitants, Romania is grappling with an alarming rate of 1,447 cases per 1 million—20 times higher than the regional benchmark.

the problem statement

To translate ACOC 2003 Călărași expertise, energy and values we developed a vivid, refreshing colour palette of green and yellow hues. The primary colour Castleton Green is a deep, rich green shade, a classic and timeless colour, ideal for creating a traditional and elegant ambiance.

 

The chosen color palette reflected ACOC's professionalism and reliability, which cohesively complimented the typography selection that balanced modernity with legibility.

Castleton Green

006451

FFFFF7

Baby powder

FFE400

Canary

253E32

Brunswick green

Primary colour

Get in touch

liskovski@gmail.com

©2025 Vera Liscovschi

the problem statement

To translate ACOC 2003 Călărași expertise, energy and values we developed a vivid, refreshing colour palette of green and yellow hues. The primary colour Castleton Green is a deep, rich green shade, a classic and timeless colour, ideal for creating a traditional and elegant ambiance.

 

The chosen color palette reflected ACOC's professionalism and reliability, which cohesively complimented the typography selection that balanced modernity with legibility.

Vera Liscovschi

Work

About me

CV

Contact

How parinte can help parents to schedule better appointments

Research

Branding

Strategy

2021

Remote

Overview

The Association of Sheep Breeders 2003 from Călărași (ACOC) registers purebred sheep, issues certificates of origin, and represents breeders. ACOC Călărași offers technical and legal support, negotiates prices, and promotes professional development while collaborating with authorities to improve native breeds and preserve genetic heritage.

Project goal: The aim was to enhance the company’s visibility, create a fresh brand identity that genuinely reflects ACOC Călărași’s mission and values, while also improving their digital presence.

Scope

Research

Brand strategy

Visual identity

Print

Web design

Web development

The mission

Împreună cu crescătorii dezvoltăm programe de ameliorare atât în rasă curată cât și programe de metisare.*

The chosen color palette reflected ACOC's professionalism and reliability, which cohesively complimented the typography selection that balanced modernity with legibility.

ACOC 2003

Călărași

ACOC 2OO3 Călărași

ACOC

Călărași

ACOC 2003

Călărași

2003

ACOC

Călărași

ACOC

2003

Călărași

ACOC Călărași

2003

2003

ACOC CĂLĂRAȘI

2

0

0

3

ACOC

Călărași

ACOC 2003

Călărași

Logo

The logo features a rising sun behind Île-de-France sheep, with elegant lines symbolising energy and new beginnings. The design blends tradition with professionalism, reflecting the association's vision of growth and innovation in a modern, clean style.

 

We designed a dynamic logo for ACOC to express its identity in a more flexible and adaptable way. This allows the brand to stay relevant in the constantly evolving digital landscape while ensuring it stands out from the competition.

Colour palette & Typography

To translate ACOC 2003 Călărași expertise, energy and values we developed a vivid, refreshing colour palette of green and yellow hues. The primary colour Castleton Green is a deep, rich green shade, a classic and timeless colour, ideal for creating a traditional and elegant ambiance.

The chosen color palette reflected ACOC's professionalism and reliability, which cohesively complimented the typography selection that balanced modernity with legibility.

Castleton Green

006451

FFFFF7

Baby powder

FFE400

Canary

253E32

Brunswick green

Primary colour

Colour palette & Typography

We created ACOC's website by seamlessly integrating the new branding, using the dynamic logo, modern visuals, and clean design to reflect the association's mission. Our interface effortlessly adapts to any screen size, providing smooth interaction and optimal user experience, while staying true to ACOC’s core values of professionalism and authenticity.

Get in touch

liskovski@gmail.com

©2025 Vera Liscovschi